Building Good Habits for Studio Success
dance studio culture dance studio growth dance studio teacher Dec 24, 2024As we settle into a new season, it’s the perfect time to talk about something crucial to studio growth—consistency. After years in studio ownership, we've seen firsthand how small, steady actions can make a massive difference in running a successful business.
Whether it’s marketing, team engagement, or developing personal habits, consistent steps truly add up.
Stick to the Schedule, Limit the Scope
Ever feel like there’s too much to do, so you don’t start? You’re not alone! From setting up social media posts to committing to daily tasks, it’s easy to get overwhelmed by the size of the project. A practical approach here is to “stick to the schedule, but limit the scope.”
This means focusing on the goal at hand without feeling like everything has to be perfect or completed at once. If you plan to make five posts but only have time for two, that’s still progress. Some consistency is better than none, and over time, it helps to build reliable habits.
Consistency in Marketing—The $10 a Day Difference
It can be tempting to set aside a large budget for a big marketing push a few times a year, but there’s real power in small, daily efforts. I remember marketing consistently every day for a year, and eventually, new parents would say things like, “Isn’t this the only studio around?” Daily exposure kept our studio top of mind.
For example, spending $10 a day on Facebook or Instagram ads may sound modest, but it adds up to about $3,600 annually—a manageable and impactful investment that keeps your studio consistently visible. Facebook’s algorithm rewards this kind of regularity, and it doesn’t need to break the bank.
Even if it’s just $5 a day, it’s better than doing nothing, and it establishes your studio as the go-to place in the area.
Checking in with Your Team
Creating a consistent habit of checking in with your team can go a long way. Taking a few minutes each week to touch base, ask about their classes, or share a positive observation fosters a connected and motivated team.
As the studio owner, you set the tone, and when everyone feels part of a shared goal, it uplifts the entire team and strengthens the studio community.
Empowering Your Team with Information
It’s also essential to make sure your staff understands studio procedures and can answer questions from parents confidently. When teachers feel informed and empowered, they’re more comfortable engaging with parents, which in turn improves client satisfaction.
This doesn’t require in-depth meetings every week, but regular communication ensures everyone feels comfortable and capable.
Final Thoughts
If there’s one takeaway here, it’s that a little consistency goes a long way. Set achievable goals, make them manageable, and stick with the schedule. In the studio business—and in life—success often comes from small, steady steps.
Whether it’s growing your social media presence, investing in marketing, or checking in with your team, each small action adds up to significant progress.
Finally, remember to do one thing for yourself each day, whether that’s a walk, listening to a podcast, or simply enjoying some quiet time. Building good habits for self-care is as essential as the ones you develop for your business.
Here’s to building great habits and growing together!
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